I got an interesting message this morning. It was from someone who purchased a book in a rush at a bookstore. Got it home, started to read it, and immediately hated it. He then looked online, found my negative review of the book, and asked me for a recommendation for a good book on the topic.
I was happy to oblige but I also recommended that he return the original book. This is something people fail to do. They buy a crappy book and instead of returning it and buying a good book, they just let it rot in a corner. That makes no sense. Borders and Barnes and Noble charge huge markups (some say as much as 400%) for a bunch of reasons (staffing, physical store, stocking, etc.) which includes the ability to return what you don't like.
There is no reason that have a book on the shelf that you immediately didn't like.
Posted by jherr at November 8, 2004 07:26 AMThanks for signing in, . Now you can comment. (sign out)
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